Wednesday, August 28, 2013

Best Internet Marketing Tips To Improve Your Business



Internet marketing is not a field that will be going away, any time soon. The benefits available to any company that courts business online have been well-proven. Yet a successful internet marketing strategy is not hard to put together; a business owner can gather plenty of helpful advice on the subject without spending any money. Here are just a few internet marketing tips that just might make a difference in your life.

One way to leverage internet marketing is to use blogging techniques on your site. If your company has a blog, this provides a great way to share news or information with your visitors in a friendly and approachable way. If you have a personal blog, consider cross-linking it with your site and referencing your site in your blog posts if appropriate. Visitors to your blog may then visit your company site as well.

Online security is important to almost everyone on the internet. Assure your customers that your website is secure, and the transactions that are done on it are safe. Try to reassure your customers that you care about their safety and that you will protect their information. Make sure they know what you do to protect them and keep them safe.

Make sure to pay attention to your website's statistics and analytics. Use established site analytics tools, such as IndexTool or Google Analytics. You should pay a lot of attention to the number of total users and visits, since they are a good estimate of how much traffic your site is attracting. Try to go deeper and analyze the navigation patterns, entry/exit rates and pages, and the new /returning visitors ratio etc.

Make use of using the word "fast" for your products on your site and in your ads. People love to know that they can get something fast without hassle. This can include items such as fast check-out, fast shipping, or even that you have a fast product that is for sale.

If you plan on changing something drastic in your website, warn your current subscribers. There is never anything as frustrating for a consumer as visiting a favorite page just to have to relearn how to navigate it. Plan ahead for changes, and allow your readers to do so as well.

Create your URLs, directory paths and file names with keywords to improve you SEO. Search engines place more weight on URLs with keywords in them. Likewise, if a keyword-rich URL is not possible, use keywords to name your directory paths and file names. If your keyword is long, use hyphens between the words, not underscores. Your rankings in searches for those keywords will improve.

Find ways to improve your marketing strategies by using software that analyzes the statistics of your website. Choose an analytics program that tracks details such as how customers navigate your website, how many new and return customers are visiting your pages, and which product categories are most often viewed. Programs such as Yahoo! Web Analytics can even provide you with real-time data so you can quickly gauge the effectiveness of sales, promotions and new products.

Avoid being pushy about your products or services. Being pushy is definitely a way to make customers avoid your business all together. You should explain your products or services on your website in a way that draws your potential customers in without pushing them away. Avoid saying things like "buy this now!"

The most important aspect of your site is your content. You need excellent content or readers won't come to your site. Spend the most amount of effort on providing great, relevant, and helpful content and worry about the affiliate ads afterwards. Don't compromise your readers with articles that promote ads. Traffic naturally follows such a site and word will spread, generating more money in the future.

Think about what sets you apart from the other marketers in your area. This is considered your unique selling proposition. If there are other marketers doing the same thing that you are doing, think about how you could improve that thing that you do and make it better than the other marketers have.

It can seem like every business needs an internet marketing strategy. This is good for increased exposure and a wider potential customer base. Ideas like the ones that have been shared in this article, can help any business, leverage its internet marketing efforts and share in the vast potential profits available online.

Natalie Braverman is the Owner of  http://onlinewealth101.com 
Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter. 
Check out Passive Portal Profits ->  http://www.onlinewealth101.com/?rd=rx5chrvM

Sunday, August 25, 2013

Use These Tips For A Dynamic Internet Marketing Campaign

If you knew a secret that would make your Internet business an overnight success, would you share it? One of the real secrets of successful Internet marketing is sharing your knowledge with others. This establishes you as an expert in your field, and contrary to belief, does not take away from your sales.

To effectively market anything on the Internet, show your potential customers exactly what value your product offers them. Don't assume that your product's value is obvious or self-explanatory. People don't usually have any reason to put a lot of thought or effort into making themselves interested in your product -- it's your job to show them why they should be interested. Be specific and believable and present the benefits of your product to people right up front to catch their attention.

Write and send a professional, original press release about your website to journalists that work for online magazines or newspapers. If you send a journalist an interesting press release, you increase the chances of it being published. Once a press release is published, you should get a lot of new, potential customers visiting your website.

Internet marketing does not start with just a nice-looking website. Too many people set up a new site, then wonder why they get no traffic. Internet marketing starts with your identification of your target niche, and exactly what product you are selling to them. Focus on making the meat of your site explain how your product solves your visitors' problems and provides them with many benefits.

When advertising a product, don't be shy about mentioning its flaws. If you try and make your product seem perfect and people buy it and find major flaws, they won't be too happy with you. But if you admit things your product isn't great for up front, they're more likely to appreciate your honesty.

Provide a free download, free quote, or other free product. A free download or free quote builds credibility for your business by showing the customer that your business is knowledgeable in the field. The customer will feel like they got something for free, and that feeling will build goodwill towards your business.

Out there in the real world, networking with other businesses is how start-ups increase their profile and customer base. Use these same principles with Internet marketing. You need to network effectively in order to increase your overall profile. An increase in profile equals an increase in profits, so network frequently.

One way to help get traffic to your site is to create a mirror site or sites that are similar to your niche. Use these niche sites to brand your product and send traffic to your primary site. Make sure the quality is good on these niche sites so you can get that good targeted traffic.

As you can see, a little effort can go a long way when it comes to Internet marketing tactics. One of the keys is consistency; keep up your efforts on a consistent schedule over time and you are sure to see results improve and continue to ramp up over the long run.

Sunday, August 18, 2013

Solid Tips For Becoming A Better Email Marketer

If you want to learn what it takes to become successful with a subject like email marketing, then the tips from this article are going to help you a lot. You want to read through this article with care and see what tips from it, you can use to help to market your site or sites.

Your email marketing efforts will give you the best results when you coordinate them with the rest of your marketing campaign. Do not work against yourself by unnecessarily duplicating your efforts in several different marketing channels. Make sure that your use of email, social media, and traditional venues are all designed to work well together.

Create an unsubscribe link that works immediately. If a customer unsubscribes from your list, that should be the last mailing they receive from you. In today's computerized world, there's no excuse for unscriptions not to be immediate. Customers who continue to receive mailings after they unsubscribe are likely to treat those emails as spam, and respond accordingly.

Use your readers to get content for your emails. When your readers ask you question, it makes great fodder for a future email. Answering reader questions in newsletters in this fashion also makes your customers feel more important, because you dedicate part of your newsletter just to them. You can use a traditional Q & A format, or simply state that a user asked you that question and give the answer.

If you use images in your email newsletters, put text to the right of the images. Research shows that customers are far more likely to click on a link or button that is placed to the left of an image than one that is placed anywhere else on the page.

Everyone knows that email filters are getting more and more strict. Graphics and other things included in emails are blocked out, so a reader might not even see what you are trying to say. Therefore, a good piece of advice is to use plain text with a hyperlink to your site.

To get a better response with your email marketing efforts, you want to create emails that look professional. An email that is not professionally done will come across as spam. If your messages are viewed as spam, that is the quickest way to lose potential customers from your subscriber list.

Personalize the Campaign, your emails should address their recipient by name. Software can personalize each email so that it is addressed individually to the recipient. Emails are much more likely to be opened and read when you use the actual name of the recipient rather than "Dear Valued Customer." So take the time to use your customer's name, so they don't just feel as though your letter is simply spam.

You should now start to feel more confident when it comes to seeing success with your site or sites. You want to be sure that you apply all the knowledge you gained today with confidence because when you do that you have fun and just become successful with ease as you progress.

Friday, August 16, 2013

Turning Your Ambition Into Internet Marketing Gold

Have you ever wondered how some businesses got to be so successful on the internet? Their success did not come by luck, but it came by knowing how to market effectively on the internet. You can also gain that knowledge. Find out some of the things that these marketers did to achieve success.

A great internet marketing tip to increase the amount of visitors who will purchase your products is to reword headlines and testimonials in order too see what type of information gets better results. Try rewording titles and headlines while including the same information to see which ones work better than others.

Use Email marketing effectively. If you allow your customers to sign up for a mailing list, you are going to be able to attract them back to your site by emailing them the latest products and sales. You can even include a special discount to them for signing up to receive the emails from your site.

Try including small free products when your customers buy something from your website. You can use buttons, bumper stickers, window decals, pens, etc. Go with products that you can put your name or logo on so that they remember where it came from and other people can see where it came from as well.

If you are attempting to promote a product, service, or business using a web site, create a "news" page about your business. Having a press release up on your site, especially if you post new ones on a regular basis, will increase your search engine visibility and make your site seem more up-to-date to visitors.

Use terms like "guaranteed" and "money back," in your marketing campaigns. Customers like knowing that you stand behind your product enough to offer a guarantee that they will be satisfied. It will also help people who are on the fence about purchasing your product, go ahead and take the leap, since they feel they can return it if they aren't happy.

Mention the address of your website in your voicemail greetings and include it in your email signature lines. Get the word out to people that you have a web page. Prospective customers have more trust in companies that have online presences and it allows them to see who you are before they even talk to you.

When you are trying to use internet marketing for your small business, you should take a look at the content of your site. You want make sure that the information will grab the attention of prospective customers. So, try to add new content often, to prevent people from becoming bored of your site.

As you can see, there are many things that you can do to give your internet business a boost. It will take time, effort, and some trial and error. However, if you keeping learning about internet marketing techniques and applying what you have learned, like what you have learned from here, you will achieve the success that you are looking for.

All the best in your success!

Natalie Braverman
Webmaster
www.onlinewealth101.com

Thursday, August 15, 2013

Marketing Online Success

In order to achieve the highest level of marketing online success, you need a few basics. These "tools" will make it possible for you to make money and build a real business online. It isn't a high cost, but it will take some time to find all the tools you need and to learn the skills.

Here is what you need to do:

1. Get an education. It doesn't have to be at your local college, there are many training resources available right online for minimal cost. Also, since these online courses can be accessed any time of the day or night, it is easier for working adults to find the time to complete them. You don't have to accommodate someone else's schedule.

Many of these courses can be completed in just a few weeks, and you may be able to actually start making some money while you are going through the course.

Whatever options you choose just make sure you get educated on how the various parts of marketing online fit together.

2. Check your delusion at the door. Hype seems to be rampant online and if you really want to have any success, you must get, and keep, your expectations in line. If you believe the hype, you will waste a lot of time and money chasing some new "sure thing" after another.

To be honest, that is exactly what I did. I was so convinced that my success would happen virtually overnight that when it didn't I thought I was just doing the wrong thing. It never occurred to me, in the early days at least, that it wasn't what I was doing that was the problem it was my unrealistic expectations that was causing me so  much trouble.

Once I accepted that building a business online would require time and attention from me and I started investing those things in my business I started having success.

3. Be consistent in your time. Even if you can only put a few hours a week to working on your business, you can make it work just as long as you invest that few hours a week every single week.

Of course, the more time you can put into building your business the sooner you may be able to start earning consistent money, but even with small amounts of time you can still build a business as long as you do it on a consistent basis.

Marketing online success hinges on these things. Follow them and you will greatly increase your odds of success.



Natalie Braverman is the Owner of http://onlinewealth101.com. Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Tuesday, August 13, 2013

E A S Y Ways To Promote Your Business Online

The internet is the future. If you have or will have a business, whether it be local or online, having a presence on the web is essential to survival. Marketing your website and business on the web is confusing and difficult for most average business owners. This article will give you some pointers on ways that you too can effectively promote your business online. 

When designing a website to market a product or service online, include a "resources" section. Adding a resources section attracts potential clients to your site by increasing your search engine ranking. It also means that viewers of your site are more likely to return to view those resources, and might end up buying your product later. 

A very good marketing tool is placing ads for your business on Craigslist. You have to be careful though because ads placed in separate cities that have the same info will not be accepted. Try saying the same thing, but wording it in a much different way that may be specific to each city you are targeting. 

Keep track of the load speed on every single page on your website. If it takes longer than 10 seconds to load, you need to fix this immediately. You can find page load testers online. People will not wait wait long for a page to load, and this will put them in your competitors hands. 

 Make your internet marketing efforts distinctive and stand out from your competitors. The world of online marketing is not so big that someone out there is not selling a similar product using similar tactics to yours. Research these competitors carefully and see what you can do to differentiate your services from theirs. A potential customer presented with multiple similar pitches is going to select the one that stands out. 

 Keep banner ads to a minimum on your own website; instead, increase the usage of buttons. Buttons are significantly smaller and take up only a small amount of space and bandwidth. You can also incorporate text links into the site design; the links are easy for users to find and can be configured so that the link opens in a new window. This will also make the site load faster, which is very important to the average consumer. 

Youtube is quickly becoming one of the fastest ways to provide ads to the public for your internet marketing. The user generated network allows for you to create your ad that is thrown onto a youtube video only if it has reached a certain demographic and level of popularity 

To make sure your internet marketing works well with search engines, minimize your use of site-wide links. These kinds of links are low on the totem pole of search algorithm rankings and can move your links to the end of the line in relevance. This means you fall off the first search page and get less traffic. 

If you are going to use other languages than English during Internet marketing, make sure you know what the word means. Just doing an online translation of an English word will produce poor results. Ask an expert, you may have to pay for services yet it will be worth it. Look at it this way: they speak a different form of Spanish in Spain and in Mexico. You want to target the right people with the right words. 

As stated in the beginning, having an active presence for your business online is essential in today's business economy and market. Consumers want to find you in search results and check you out online before they visit your physical location. Now that you have a better understanding of what you can do, your business should see the benefits in no time.

10 Habits of Highly Successful Online Marketers

1. Successful online marketers know that marketing must be done as consistently as possible. Marketing and promotion must be scheduled, frequent and without fail.

2. Successful online marketers know that the money is in the list and thus list building strategies MUST be integrated into all marketing campaigns.

3. Successful online marketers know that landing pages, also called squeeze pages are what will generate leads NOT a static website.

4. Successful online marketers know that you must continually seek out NEW advertising sources. Don't stop when you find a few good sources, keep looking for new sources to expand your marketing reach.

5. Successful online marketers know that paid ads produce the best results IF the source is trusted and proven, but a combination of free and paid ads is still smart marketing.

6. Successful online marketers know that ad swaps are both cost effective and a clever way to reach your target markets.

7.  Successful online marketers know that having access to a number of quality products, services, affiliates or referral programs produce multiple streams of income is the key to generating online income.

8. Successful online marketers know that you need a reliable way to track your ads so you know exactly where you are getting results for your efforts and advertising dollars.

9. Successful online marketers know that one cannot know it all, and investing in proven-effective reputable training programs for access to software, list building techniques, and mentoring can save a lot of time, money and frustration.  

10. Successful online marketers know that it takes time to build a successful online business.

Monday, August 12, 2013

Welcome...my very first post

Hi! 

My name is Natalie Braverman. About a year ago, I became suddenly single after 21 years of marriage. Never thinking I would be in this position (You just think after 21 years, your marriage is good to go, right?), I was out on my own and feeling nervous about having all the financial responsibility. I had/have a great job and make decent money however while I was able to pay my bills, there was just not enough for anything else. I wanted to take my girls on vacation or just hand them some money to go to the movies, but I just did not have it. Even my food budget was tight. 

 I work full-time, but was looking for a way to earn extra income. I sat down with my wise old father and discussed this issue with him. His suggestion was to try to find a way to use my Web Developer skills (daytime job) to supplement my income. I gave this some serious thought and realized that God gave me this brain for a reason. 

I knew how to build websites, but did not really have the clients for this except for the occasional friend that would ask me for help creating a website for free. I did a ton of research. There seemed to be a plethora of online business opportunities out there. In fact, it was extremely overwhelming once I started looking at the different options. I bought several "Make Money Online" programs, but I did not make any money until I went to this great site called Warrior Forum which had product reviews of everything. I found this truly helpful. I do not make one penny promoting this site. It is just a great place to start to research products that you might be considering. I felt like I hit the lottery when I FINALLY made some actual money. 

I am not a one-trick pony so I decided to try several things at the same time. Here are the places I actually made money:


 http://onlinewealth101.com 
This leads to a site called World Profit. This site will show you anything and everything you ever needed to know about making money online. This takes time to build, but there is no “truly” get rich quick thing that I have come across. Once you get going and put some work into it, you WILL see results…BIG RESULTS.

http://www.wealthyaffiliate.com 
This is an absolutely AMAZING site. It has a step-by-step program to show you how to have online success. Wealthy Affiliate is the #1 ranked affiliate community in the world! According to WA, there are over two billion people on the internet and WA will teach you how to connect with them. 

 http://instantpaydaynetwork.com This is probably one of the fastest ways to earn quick pocket money. You sign-up and try corporate offers then you share the link with other people. Once they sign-up and try the corporate offers, you make money. I just started this one and I am making about $100 a day. There are resources to show you how to promote the site. This is extremely EASY.  

https://adhitprofits.com 
This is a revenue sharing advertising site. You can setup an advertising campaign to promote your site. Here is the cool thing about this site, you make money while promoting your site. If the site brings in revenue from advertising then it is shared with all of its members. Well that is it for now. I will be posting articles on Internet Marketing on a regular basis. I just wanted to share my experience and what actually worked for me.

If you are just starting out, take a deep breath and realize that you need to sort out the true opportunities from the shams. The above information is a great starting place. 

I wish you all great success! 

 Natalie